PRIVACY POLICY

Luck 7 Privacy Policy – Malaysia Personal Data Protection

Luck 7 takes the privacy and security of your personal data seriously. This Privacy Policy clearly explains how we collect, use, store, and protect your information in accordance with Malaysia's Personal Data Protection Act 2010 (PDPA).

Updated: January 2026 PDPA 2010 Compliant 256-bit SSL luck7.my

OUR PRIVACY COMMITMENT

Luck 7's Six Core Data Protection Principles

We believe privacy is more than a legal obligation — it is our moral responsibility to every member who places their trust in luck 7.

🔐
256-bit SSL Encryption
All data transmitted between your browser and Luck 7's servers is protected with 256-bit SSL encryption. This means your personal information and financial transactions — including deposits via Touch 'n Go eWallet or DuitNow — are always safeguarded against third-party interception.
📋
PDPA 2010 Compliant
Luck 7 operates in full compliance with Malaysia's Personal Data Protection Act 2010 (PDPA). We only process your personal data for legitimate, transparent purposes. You have the right to access, correct, and request deletion of your data at any time.
🚫
No Third-Party Data Sales
Luck 7 has never sold, rented, or traded your personal data to any third party for marketing purposes, and never will. Your data is only shared in very limited circumstances — such as legal requirements or with service providers bound by confidentiality agreements.
🍪
Full Cookie Control
We use cookies to enhance your experience on luck7.my. You have full control to accept or decline non-essential cookies through your browser settings. Essential cookies are required for core platform functions such as login and session security.
🗂️
Clear Data Retention Limits
Your personal data is retained only for as long as it is needed for the stated purposes or as required by law. Financial transaction records are kept for 7 years in accordance with Malaysian financial accountability regulations. Data that is no longer required will be securely deleted or anonymised.
👤
Full Data Subject Rights
As a Luck 7 member, you have the right to access a copy of your data, correct inaccurate information, request restrictions on processing, object to certain processing activities, and request data deletion. All requests will be processed within 21 business days in accordance with PDPA requirements.
Effective Date: 1 January 2026. This Privacy Policy supersedes all previous versions. Your continued use of the luck 7 platform after this date constitutes acceptance of the updated policy.

1Introduction & Scope

Welcome to the luck 7 Privacy Policy page – Malaysia's leading online Sports Betting and casino gaming platform. Luck 7 ("we", "platform") operates under the domain luck7.my and is fully committed to protecting the privacy of every member who trusts our services.

This Privacy Policy is drafted in compliance with Malaysia's Personal Data Protection Act 2010 (PDPA) and sets out in detail how luck 7 collects, uses, stores, discloses and protects your personal data. It applies to all individuals who access or use luck 7 services, including website visitors, registered members and mobile app users.

Important: By registering an account with luck 7 or using any part of our platform, you confirm that you have read, understood, and fully agree to this Privacy Policy. If you do not agree, please discontinue use of the platform immediately.

This Privacy Policy should be read together with Terms & Conditions and Responsible Gaming Policy luck 7 as part of our comprehensive protection framework for every member.

2Personal Data We Collect

Luck 7 collects various types of personal data depending on your level of interaction with our platform. The following are the categories of data we collect:

Data Category Example Information Collection Methods
Identification Data Full name, MyKad number, date of birth, gender Registration form, KYC process
Contact Data Malaysian phone number, email address, residential address Registration form, profile updates
Financial Data Deposit/withdrawal records, payment methods (TnG, GrabPay, DuitNow, FPX), transaction amounts Deposit and withdrawal process
Activity Data Betting history, games played, session duration, wins/losses Internal platform systems
Technical Data IP address, device type, operating system, web browser, cookie data Server logs, cookies, tracking technologies
Communication Data Live chat conversation records, support emails, complaints Customer service system

We only collect data that is strictly necessary for the stated purposes. Luck 7 does not collect sensitive data such as medical information, religious beliefs, or political views unless required by law.

You are responsible for ensuring that all personal data you provide to luck 7 is accurate, current, and complete. Providing false or misleading information may result in your account being suspended or closed.

3Purpose of Personal Data Use

Luck 7 uses the personal data collected solely for the following purposes. We will not process your data for any other purpose without first obtaining your consent:

  • Account Management: Creates, verifies, and manages your luck 7 member account, including the mandatory identity verification (KYC) process.
  • Transaction Processing: Processing deposits via Touch 'n Go eWallet, GrabPay, Boost, ShopeePay, DuitNow and FPX, as well as withdrawals to the same payment methods.
  • Service Provision: Gives you access to all games on luck 7, including Sports Betting (Malaysia Super League, EPL, badminton), slots, Live Casino, lottery, and e-sports.
  • Security & Fraud Prevention: Detecting and preventing fraudulent activity, money laundering (AML), unauthorised access and platform abuse.
  • Legal Compliance: Meeting Malaysian legal obligations including PDPA 2010, financial reporting requirements and relevant regulatory directives.
  • Customer Support: Providing 24/7 technical support and customer service via live chat, email, and WhatsApp.
  • Marketing (with Consent): Sending you promotional information, bonus offers and luck 7 service updates where you have consented to receive such communications.
  • Service Improvement: Analysing usage patterns to improve platform performance, user experience and luck 7's gaming offerings.

Every data processing activity at luck 7 has a clear legal basis – whether grounded in your consent, contractual necessity, legitimate interests or applicable legal obligations.

4Data Sharing & Disclosure

Luck 7 takes a highly cautious approach to sharing members' personal data. We does not sell, rent or trade your personal data to third parties for their own marketing or commercial purposes. Your data may only be shared in the following limited circumstances:

  • Payment Service Providers: Transaction information that must be shared with payment processors such as the FPX gateway, Touch 'n Go, GrabPay and Boost to complete your deposit and withdrawal transactions.
  • Game Software Providers: Game session data required by slots and Live Casino software providers to ensure game integrity and the settlement of bets.
  • Legal Authorities: Luck 7 will disclose personal data to law enforcement agencies, courts or regulatory bodies where required by a court order or applicable Malaysian law.
  • Fraud Prevention: Relevant information may be shared with recognised industry bodies for fraud prevention and anti-money laundering purposes.
  • Technical Service Providers: Cloud infrastructure providers, cybersecurity systems and analytics services bound by strict confidentiality agreements with luck 7.

All third parties receiving personal data of luck 7 members are bound by data processing agreements requiring them to protect your data to the same or higher standard as set out under Malaysia's PDPA 2010.

5Data Security

Luck 7 continuously invests in the latest security technologies and procedures to protect member personal data from unauthorised access, loss, damage, or disclosure. The security measures we have in place include:

  • Data Encryption in Transit: All data transmitted between your device and luck 7's servers is protected using TLS 1.3 with AES-256 encryption.
  • Stored Data Encryption: Sensitive personal data stored in the luck 7 database is encrypted using the latest industry standards.
  • Two-Factor Authentication (2FA): We encourage and offer 2FA as an option for member accounts to add an extra layer of security.
  • Internal Access Controls: Only staff with specific authorisation may access member personal data, and all access is logged for audit purposes.
  • Regular Security Audits: Luck 7 conducts regular penetration testing and security audits carried out by independent experts.
  • 24/7 Monitoring: A cyber threat monitoring system operates around the clock to detect and respond to any suspicious activity.

While luck 7 takes all reasonable steps to protect your data, no security system can guarantee 100% absolute protection. You are also responsible for keeping your luck 7 account username and password secure – do not share your login credentials with anyone.

In the event of a data breach that materially affects your personal data, luck 7 will notify you within the timeframe stipulated by PDPA and take appropriate remedial action.

6Cookies & Tracking Technologies

Luck 7 uses cookies and similar tracking technologies to enhance your experience on luck7.my, ensure the platform runs smoothly and analyse usage patterns for continuous improvement.

Types of Cookies We Use:

  • Essential Cookies (Required): Required for core platform functions such as login authentication, session security and language preferences. These cookies cannot be disabled.
  • Performance Cookies: Collecting information on how you use luck7.my – such as the most frequently visited pages and response times – to help us improve platform performance. All data is collected anonymously.
  • Functional Cookies: Allows the platform to remember your preferences such as language, display settings, and login details (if you select "remember me") for a more convenient experience.
  • Analytics Cookies: Helps us understand how members interact with slots, the Sports Betting section, and other areas of luck 7 for product improvement.

You can control and manage cookies through your web browser settings. Please note that disabling certain cookies may affect the functionality and your experience on luck7.my. For more information on managing cookies, refer to the help documentation of your web browser.

7Your Rights as a Data Subject

As a Luck 7 member based in Malaysia, you have the following rights under the Personal Data Protection Act 2010 (PDPA). Luck 7 is committed to facilitating the exercise of these rights in a straightforward and timely manner:

👁️
Right of Access
Request a copy of all personal data we hold about you. We will provide it within 21 business days.
✏️
Right of Rectification
Request correction of inaccurate or incomplete personal data via your account profile page or by emailing us.
🗑️
Right to Erasure
Request the deletion of your personal data under certain circumstances. This right is subject to legal record-keeping obligations.
Right to Object
Object to the processing of your data for direct marketing purposes. We will cease such processing immediately.
🔒
Right to Restriction
Request a restriction on the processing of your data in certain situations while we investigate or resolve a dispute.
📤
Data Portability Rights
Receive your personal data in a machine-readable format for transfer to another service provider where applicable.

To exercise any of the above rights, please contact the luck 7 Privacy Officer at: privacy@luck7.my. Include your account number, the type of request and relevant identity verification documents. All requests will be verified first to ensure account security before being processed.

8Data Retention & Deletion

Luck 7 retains your personal data only for as long as necessary to fulfil the purpose of collection or as required by applicable law. The following are our data retention guidelines:

  • Active Account Data: Retained for the duration your luck 7 account remains active and for 6 years after account closure in accordance with PDPA requirements.
  • Financial Transaction Records: Retained for 7 years from the transaction date in accordance with the Income Tax Act and Malaysia's financial regulations.
  • Communication Logs: Live chat and email conversation records are retained for 3 years for dispute resolution and quality control purposes.
  • Technical Log Data: Server logs and IP data are retained for 12 months for security and digital forensics purposes.
  • Marketing Data (with Consent): Retained until you withdraw your consent to receive marketing communications.

When data is no longer needed, Luck 7 will ensure it is securely deleted or anonymised so that it can no longer be linked back to your identity. Our data deletion procedures comply with industry standards for irreversible data destruction.

9Privacy Policy Amendments

Luck 7 reserves the right to review and update this Privacy Policy from time to time to reflect changes in our data processing practices, technology, legal requirements, or other relevant factors. All amendments will be published on this page at luck7.my/privacy-policy.

For material or significant amendments, luck 7 will notify you via:

  • A prominent notice on the luck7.my homepage and your account dashboard
  • Email to your registered email address
  • In-app notifications on the luck 7 mobile app (where applicable)

The "Updated" date at the top of this Privacy Policy will always reflect the latest version. Your continued use of the luck 7 platform after any amendment is published constitutes your acceptance of the updated policy. If you do not agree with the changes, you have the right to close your account and stop using the platform.

10Contact Our Privacy Officer

Luck 7 has appointed a Privacy Officer responsible for ensuring compliance with PDPA 2010 and handling all privacy-related inquiries and complaints. If you have any concerns, questions, or wish to exercise your rights as a data subject, please contact us via:

  • Privacy Email: privacy@luck7.my (dedicated to privacy enquiries and data subject rights requests)
  • General Support Email: support@luck7.my
  • Live Chat: Available 24 hours a day, 7 days a week at luck7.my

When contacting us regarding data privacy, please include your luck 7 account number, the nature of your request or complaint, specific details of the issue and a copy of relevant identity verification documents. This will help us investigate and respond to you more efficiently.

We are committed to responding to all privacy enquiries within 5 business days and resolve data subject rights requests within 21 working days in accordance with Malaysia's PDPA 2010 requirements.

If you believe that Luck 7's processing of your personal data does not comply with the PDPA 2010, you have the right to lodge a complaint with the Personal Data Protection Commissioner of Malaysia. That said, we encourage you to contact us first so we have the opportunity to resolve the matter internally.

🔐

Your Data is Safe with Luck 7

Create a free account today and enjoy a betting experience that is safe, transparent, and responsible. We protect your privacy every step of the way.

PDPA 2010 Compliant 256-bit SSL Secure KYC 24/7 Support
Minimum age 18. Bet responsibly.
Responsible Gaming – Luck 7's Commitment

Luck 7 is committed to safe and responsible gaming. If you need support or wish to set betting limits, please visit our Responsible Gaming page. The minimum age requirement is 18. Gambling can be addictive – play responsibly.

Bahasa Melayu